We did a complete makeover for the iconic Hullut Päivät Haamu-character, including a set of ten modular print images, various animations for digital screens and a 30 second 3D animated TVC. We really wanted to add a significant amount of detail and character to Haamu and also changed the technique from simple vector graphics to detailed digital illustrations. We wanted the character to have a timeless yet subtle hand-painted look to it.