Mynthon Upgrade Yourself

Mynthon approached us with their latest campaign Upgrade Yourself where they wanted us to describe the ultimate freshness and rush of courage that you might find taking a Mynthon pastille. To match this feeling, we used a bit of magic and a hint of VFX and were able to create this exact feeling – a sudden ice-cold rush of freshness and the courage leading from that. We produced two films for the campaign: Upgrade Yourself “Pusu” and Upgrade Yourself “Kaverit”, both with an own special situation where a Mynthon comes in handy. You can find the films playing in both social media and TV. The project was produced together with Ryhmä Creative.



What we did



Ryhmä Creative

Brink Team

Producer: Sofia Peurala
Head of Production: Sami Huhtinen
Compositor: Niko Rinta
VFX Supervisor: Matti Kaihola