Neito—Finnish premium canola cooking oil—had a problem of being overshadowed by fancy Southern European olive oils in the local grocery stores. Together with Lucid Helsinki, we created a campaign targeting potential clientele—urban women in the greater Helsinki area who appreciate healthy attitude, design and high-quality ingredients in cooking. The style of the campaign is designed to jump out of your feed with it’s boldness and brightness.
Avena Nordic Grain
Illustration, Animation, Concept Development